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SAAS Marketing Manager (Remote work)

Company: European Innovation Academy
Location: Aurora
Posted on: December 5, 2019

Job Description:

European Innovation Academy (EIA) is a global non-profit with a mission to educate one million people by 2025. In 2018, The Financial Times recognized European Innovation Academy (EIA) as a digital champion in Europe. Over the last six years, we have educated more than 100k students and executives around the world, including countries such as France, Portugal, Italy, Estonia, Qatar, Hong-Kong, and Canada. EIA is looking for a SAAS Marketing Manager who is responsible for the creation and execution of end to end marketing campaigns to position our products as solutions for one million people worldwide. Job responsibilities

  • Implement our go-to-market strategy and craft sales enablement plans for our product offerings.
    • Partner with product development and engineering teams through the complete product development cycle to help create communication strategies for our product.
      • Increase our solutions' social, digital, and events presence and visibility.
        • Run dedicated marketing campaigns.
          • Run the creative development and publication of a wide range of product-related marketing material, i.e. writing blog posts, thought leadership pieces, case studies, and conducting webinars to convey our product specs to our customers and partners.
            • Support sales efforts by developing enabling collateral for all stages of the sales cycle, like slide decks, whitepapers, videos, etc.
              • Analyze and report marketing KPIs to track impact, optimize, and improve our positioning.
                Requirements:
                • Bachelor's Degree (B.S./B.A.) required-Master's/MBA a plus-with relevant fields of study including Business Administration and Marketing.
                  • At least 4 years of experience in product marketing roles in the enterprise software (SAAS) space.
                    • A solid understanding of product, inbound, and content marketing.
                      • Familiarity with the process of product management and how product marketing fits into it.
                        • A solid knowledge of marketing analytics, automation, and content creation tools.
                          • Up-to-date with the latest trends and best practices in digital marketing.
                            • Self-starter: hands-on with the attitude to get things done-we will challenge you on this!
                              What we offer:
                              • A global network of international industry professionals.
                                • An ambitious, fun-loving international team.
                                  • The opportunity to travel to different countries and participate in EIA events.
                                    • A great work environment that supports growth and development.
                                      • Remote work with flexibility.
                                        In order to apply, please send your CV in English with a motivation letter to . The job ad is open until the 8th of December!

Keywords: European Innovation Academy, Aurora , SAAS Marketing Manager (Remote work), Advertising , Aurora, Colorado

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